So last night Premier ventured down to the Tate Modern for a party “extraordinaire” hosted by Warner Music 2012 Olympics - and what a major event it was… today some of us look a little worse for wear…
PS: Big Love over to our friends at Windle & Moodie who did an amazing job (as per usual) on our girl’s hair! LOVE
John Pearson at Premier HQ this morning with our Queen Bee, Carole White!
WATCH OUT LONDONERS… Carole White is on the BorisBike!!!
Aunty Carole talks Julia Jamois in this week’s Grazia’s Jubilee Issue…
Premier Model Management
Ladies & Gents, Girls & Boys: Team Premier would like to wish you all A Happy New Year! May all your dreams, hopes and wishes come true and may this year be the best yet! The Premier office is hardly complete yet, as half or our team are still spread all over the globe… but we’ll be reunited again by next week and will be starting to gear up for London Fashion Week. Talking about Fashion Week, we’ve currently got one of our favourite girls in town, Miss Julia Nobis, and got talking about her incredible accomplishment during last year’s Fashion Week, she did an astonishing 72 shows - more than any other girl!!! She deserves a big fat Award for this amount of shows, and may we add, for never complaining, she’s a trooper - we love you, Julia!
Another Premier star, Lara Mullen, has been a busy bee shooting plenty of great editorials and campaigns in the past few months and the results are coming in fast and continuously - the first one is the Topshop campaign, shot by no other than Josh Olins, we simply love love love it!!
Tao Okamoto’s new Emporio Armani campaign has also just been released - oh-so-chic and as beautiful as ever!!
Karmen Pedaru shot by Mert&Marcus for the Gucci Spring campaign and Bottega Veneta Spring campaign by Jack Pierson! Major campaigns for a major model!
Looking at this Remix#72 editorial by Dean Podmore makes us wish it was summer already - Hannah Holman at her very best - simply gorgeous!!
And last but not least, our very own supermodel, The Grande Dame of the Modelling Industry, Aunty Carole, has just been given these UNREAL outtakes of her Ponystep editorial. We wish we were as cool as you are!!! LOVE!!!
Premier Model Management
Team Premier like any old excuse for a fabulous bash - so we grabbed at the opportunity, when the lovely Nick House, (who, for those of you who have been asleep for the past 10 years, is London’s Night Club God), decided to throw us a Christmas Party in his newest club, Rose (named after his gorgeous girlfriend). It was also the night where Aunty Carole unveilled the winners of The East Coast Premier Model Search. Congratulations to Eleanor Carling and Morris Pendlebury! And here’s our day in pictures…
Our day started humbly… a lavish breakfast party in Aidan’s honor (Happy Birthday Aidan!)… just another day at the Premier Office really…
We then ventured out to one of London’s finest new party destinations, Rose, where Swanlake meets Disco and Burlesque! A brilliant venue, where people literally dance on tables whilst sipping exotic cocktails (with our favourite ingredient, STOLI Vodka!) in old fashioned crystallized glasses! And the staff… well, let’s just say we know a thing or two about gorgeous people - STUNNING!
Thank you to Nick and Everyone at The Rose Club - we love you!!!
And not only did we celebrate the Premier Christmas Party, we also announced the 2 winners of the East Coast Premier Model Search, Miss Eleanor Carling, and Morris Pendlebury - we can only say: Watch.This.Space!!!
Gorgeous Birthday Boy Aidan with (even more) gorgeous girlfriend Sissy.
Rachel Blais with (unrecognizable) Jenny (a new addition to Premier’s booking table) and Andrea Deanesi.
Ex-Premierette Emily and Miss Subreena sipping one of Rose’s finest cocktails, The Rose Royal! Love!!
Katerina Smutok’s very sexy back!!
Sandra looking lovely!
SMILE! Keats, Darya and Sandra!
Emporio Armani Ladies Darya and Beegee - we’d say they’re pretty much Picture Perfect! A very dazzling Pilar in stylestalker and Darya (again :-))
John and his Paolo.
MAJOR Patrycja and Madalina in THE OUTNET and Rea in stylestalker.Ella Walsten in stylestalker.Liza in Armani with our Sissy.
Very handsome Premier Model: Teo
Malaika in Herve Leger at THE OUTNET.
Sissy with Lars, the newby in the women’s editorial team!
Lara came straight from a shoot (dressed in a Richard Nicoll dress from THE OUTNET and her trusty Y-3 coat) to the party and left with Aunty Carole who made sure she was on time for her very early wake up call the next day!
At this point we’d like to wish everyone a very Merry Christmas and a Happy New Year!
xxx PREMIER xxx
Many thanks to Naomi Preizler for designing this Christmas Card!
Carole White & India Farrell
We’ve been waiting for what seems like eternity for the launch (party) of the new Ponystep Magazine and last night finally marked the end of the wait as Aunty Carole and Team Premier fled to East London to celebrate Ponystep’s most fabulous issue to date - with no other than 2 Premierettes gazing at us from within the mag - both Carole and India Farrell look insanely cool (=Carole) and stunning (=India) which the images below will show! Accompanying Carole’s image is a little homage to our Queen Bee: There are bosses, there are model bookers and then there is Carole White. As co-founder of Premier Models (along with brother Chris Owen), she has proved herself a force to be reckoned with. Her public profile has sky rocketed this year largely due to her appearance in Channel 4’s ‘The Model Agency’; a fly-on-the wall documentary series chronicling the hectic scenes at Premier’s Covent Garden office as the bookers prepared for the unpredictable frenzy of London Fashion Week. In a show that was in all honesty, a little ‘slow’, Carole lit up the screen with her straight talking, chain smoking profanities and general brashness. She was without question the star of the show.
But the TV stuff is over and its business as usual. And a very successful business at that. A former model herself, Carole’s booking career has overseen the reign of the supermodels, the permeating influence of celebrity culture and a new era of young Eastern European models with their own formidable work ethic. Her direct, no-nonsense approach to her job is fortified by over 40 years’ experience and a healthy dose of good, old-fashioned common sense. Carole White is no ‘Asshole Idiot’.
On a different note, always one in demand for interviews, Boss Carole was asked to comment on the high lights from the recent SS12 shows on the Guardian/Observer:
The ice-cream palette
Ding-dong, the black capsule wardrobe is dead. Belinda Earl: “Soft pales stood out as the key colour trend.” Heaven help us. Sun-bleached colour and – wait for it – tie-dye are also making a return. Think “muted brights”. This trend is a real fusion of 1960s and 1980s influences: that ubiquitous Mad Men styling but worn by Bananarama. This cannot be a good thing, surely?
Carole White offers context: “Spring/summer is hard for designers. Winter collections are easier because it’s easier for women to dress for winter. Summer is all about legs and arms showing …” She shudders. This, apparently, explains why the designers can go off on strange colour tangents in spring collections. Makes sense. No one would buy an orange winter coat. But maybe they can be persuaded to buy an orange summer dress? Indeed, orange was flavour of the month at DKNY and Derek Lam. It gets worse. Sam Baker warns: “Everyone will be buying yellow — sadly. Pretty unforgiving on most pasty British complexions. Maybe keep it as far away from your face as possible and start with shoes.” Click Here for the full article.